Wednesday, December 5, 2012

Evans - Plus Size Clothing Retailer From UK - Launches In The US With A Competition Worth $1,000

Plus size clothing company Evans is launching in the US with a website exclusively for American customers to browse the latest designs of plus size dresses, plus-size tops, jeans and wide-fitting shoes and boots.

The site evansusa.com will be similar to the award winning UK website evans.co.uk selling high quality plus size clothing designed especially for curvy ladies.

Launching in Autumn 2011, visitors to the US website will be able to search for clothing in US sizes 10-28. There are clothes for formal occasions, for work and for lounging around the house as well as plus size lingerie and swimwear.

To mark the arrival of evansusa.com and to show how easy it is to use, there will be a competition for one lucky shopper to win a $1,000 spending spree on plus size clothing on the US website.

Entry to the competition is free of charge and easy. Entrants should simply visit evansusa.com and register their email address and date of birth.

Once signed up to evansusa.com, customers will receive emails with all the news and updates about the exciting US launch. These will include advice about outfits from style experts as well as discounts, promotions and sale offers.

More than 100 new styles of plus size dresses are added every week so there will always be something new to satisfy the American woman's sophisticated taste in fashion. Whether a shopper is after cool and casual or needs a new dress for an important occasion, they'll find it at Evans. And with a range of brands like Lovedrobe, Hamnett and Praslin, American shoppers will have more choice of plus size clothing th fashion jackets online an ever before.

All Evans clothes are fitted on real plus-size models to guarantee they flatter the shape of women sized 10-28.

Deliveries can be made to most areas of mainland USA and can be scheduled to suit the shopper's availability. If the garment is not as expected, customers can follow the instructions on the website to return the items quickly and easily.

The launch of evansusa.com is just one of the ways evans.co.uk is expanding its operation to cater for plus-size women around the world. The launch of German website evansmode.de is also expected in Autumn 2011 and further expansion plans are expected to provide affordable and well fitted plus-size clothes for an international audience.

Sign up to evansusa.com to be kept up to date with the latest news.

About Us: Evans is a plus size ladies fashion retailer with over 330 evans stores around the UK and Ireland.

Shopping online is easy and can be done from the comfort of home, any time of day. There is a great range online exclusives available that you won't find in-store and international delivery to more than 100 countries.

Contact: Carina Sullivan
Visit: Evans Website: http://www.evansusa.com
Facebook: http://www.facebook.com/Evans
Twitter: http://www.twitter.com/evansclothing

###

Tuesday, December 4, 2012

The Face And Fat Index Tells The True Story Of The Employment Outlook Replacing Lipstick Index As An Indicator Of Economic Health Says Research By Liberty Health Network.

Could the Face and Fat index replace the lipstick index as the actual indicator of the current economic and employment outlook in the US? In the 2000's Leonard Lauder came to the conclusion that lipstick sales could be used as an economic indicator, showing that purchases of cosmetics (especially lipstick) demonstrate a tendency to be inversely proportional to economic health. Lauder believed that women substitute more expensive purchases like clothing and hard goods for lipstick during economic downturns. The lipstick theory was debunked when lipstick sales failed to generate a statistically significant relationship to the ups and downs of the economy after the 2000's.

But Russell Bly, Chief Operating Officer with Liberty Health Network, LLC (LHN) believes his Face and Fat index says a lot about the employment outlook. He explains "We have the data. Although we have close to 100 different products and services in inventory, we are seeing an explosion in the sales of our Beau Visage Facelift Without Surgery At Home Facial System and our Weight Loss Plus and Slim EZ products. The increased sales are especially noticeable in our direct sales channels like Amazon.Com and Google Checkout."

"From a purely statistical point of view, we can track the sales increases in lock-step with the unemployment rate over the last 24 months. In speaking with our customers we are finding many purchasers fear the loss of their job to someone younger or healthier, supporting our analytics. Surprisingly to us, both Men and Women are purchasing our Facelift Mask with a number one priority of looking better at work. And since the attempts to overhaul health care, we've seen brisk sales in weight loss supplements. Customers are telling us that they are not only concerned about their appearance, but concerned about employers increasingly looking negatively at overweight employees due to increased health risks and health insurance liabilities. It's great when people just want to feel better about themselves. But with these two products, our internal research indicates many purchases are being made out of concern. Fear is a powerful motivator." Says Bly.

While LHN offers two powerful products for looking better and losing weight, ultimately the consumer will decide why to purchase. For now, it seems purchases correlate in large part to the jobs outlook. For many consumers, it really is the economy.

About Liberty Health Network, LLC.

Liberty Health Network is one of the nation's leading Direct and Internet Marketing companies with a state-of-the-art Global Distribution facility in Tampa Bay, Fl. For 12 Years, the Liberty Health Network name has been synonymous with high quality Mortechem-Free Nutritional Supplements, Skin Care and Web Applications.

Liberty Health Network distributes products and services Internationally. Businesses or Individuals interested in distributing Liberty Products or requiring more information should contact Chief Operating Officer Russell Bly at (813) 774-8191. The statements made on this website have not been evaluated by the Food & Drug Administr women's jackets ation. These products are not intended to diagnose, prevent, treat, or cure any disease.

###

Bra La Mode’s Debut Intimate Affair with Bra*Tenders

Lingerie professional Moira Nelson, founder of the intimate apparel resource site http://www.BraLaMode.com is hosting her first Intimate Affair - an in-store Bra Fit Event on January 29, 2012 from noon to 4pm.

The event will provide women of all ages, shapes, and sizes the opportunity to receive a free bra fitting in an exclusive appointment-only environment as well as education on the importance of a proper f women's coats it courtesy of Bra*Tenders. Various designers, authors, photographers, and "Bra-lebrities" will also be on hand to showcase everything from newly released books to the classic white work shirt. Attendees will snack on champagne and cupcakes while they mix and mingle with the hottest lingerie professionals in the New York area. The event will be held at the uniquely fabulous appointment-only Bra*Tenders, and is sponsored in collaboration with the world- renowned French lingerie brand, Chantelle Paris, and in association with the leading lingerie trade publication, The Lingerie Journal.

The event will include a trunk show by Darlene Campbell of the full-busted clothing company Campbell and Kate. Darlene will be showcasing her innovative"CEO Shirt for the D.E.F. Woman" which ensures that all women can own a classic white shirt that fits them beautifully all over. Author and bra-fit expert Ali Cudby will be signing copies of her recently released book "Busted: The Fab Foundations Guide to Bras that Fit, Flatter and Feel Fantastic." Professional photographer Michael Steele who is known for "capturing the female form" will be snapping candid shots of guests enjoying the soiree. Guests will be treated to champagne and cupcakes courtesy of M Squared Sweet and Chic Treats. All sponsors of the event have generously contributed product for giveaways and/or gifts with purchase.

Guests are encouraged to RSVP for the Intimate Affair at: http://www.bralamode.eventbrite.com Bra*Tenders is located at: 630 Ninth Avenue at 44th Street, Suite # 601 in New York City

The highlight of the Intimate Affair will be the raffle for a Grand Prize basket that is estimated as having a value of over $600. Contributors to the raffle prize include Bra La Mode, Chantelle Paris, The Lingerie Journal, Campbell and Kate, author Ali Cudby, Ann Deal of Fashion Forms, international intimate apparel brand Anita, photographer Michael Steele, and "Bra-lebrity" Jene' Luciani. Additional sponsors of the event include the wholesale buying platform Monkey N Middle and guitarist Alan Brace. All guests at the event will receive one entry into the raffle and guests that make a purchase of a bra at the event will receive a second entry into the raffle. Attendees can purchase a third entry for the raffle by donating to pediatric rehabilitation at a prominent NYC medical center, supporting the non-profit Intimate Apparel Square Club and their fundraising efforts.

Moira Nelson is a proud member of the non-profit Intimate Apparel Square Club (IASC) and works hard to promote the organization's work. The IASC raises funds to support a variety of charitable organizations, with pediatric rehabilitation and treatment being the primary beneficiary of its fundraising activities. The IASC's annual fundraiser, the H.U.G. (Help Us Give) Award is presented to well-respected, high-profile companies, organizations and individuals at the IASC's annual gala fundraiser in support of pediatric rehabilitation. Ann Deal of Fashion Forms was the 2011 H.U.G. Award recipient. Ann has made a very generous contribution to this bra fit event. At Bra La Mode's debut Intimate Affair, guests will be invited to make a monetary donation to support the "Kids."

When asked about Bra La Mode's recent foray into live events, Moira Nelson said, "I am really excited about Bra La Mode's upcoming debut Intimate Affair. I have been writing intimate apparel industry event reports on Bra La Mode for several months now-- providing my readers with an intimate look inside the glittery world of lingerie! It only seemed natural that Bra La Mode should start hosting or sponsoring her own Intimate Affairs. Leveraging my relationships in the industry, I have assembled a great line-up of sponsors and participants. Everyone was thrilled to have been invited to participate in the Intimate Affair. I couldn't be more pleased and really look forward to bringing together consumers, intimate apparel professionals, independent lingerie designers, influential lingerie bloggers, public relations reps, press and media as well as "Bra-lebrities!"

More About Moira:
Moira Nelson has worked in the wholesale Intimate Apparel industry for over a decade and is the founder of Bra La Mode, a resource for professionals in the Lingerie industry and related fields. Bra La Mode takes an Intimate look inside Intimates, featuring event coverage of Intimate Affairs, intimate interviews with Intimate Insiders, and opinion pieces providing Intimate Insights.

More About Bra*Tenders:
Bra*Tenders is one of the most exclusive and experienced lingerie shops in New York. Their cozy and colorful shop contains thousands of styles and brands of undergarments. Aside from their expertise in theatrical, bridal, and full-busted custom-fittings and sales, every woman can find products that will undoubtedly enhance her figure and make that little black dress look 1000 times sexier. In addition to walls and racks filled with every type of bra imaginable, Bra*Tenders has an overflowing stockroom containing a plethora of panties, accessories, and hosiery ranging in prices from $5 to $175.

Co-founders and co-owners Alan and Lori Kaplan put it best. "We've never let a customer walk out of Bra*Tenders without the right-fitting bra for her body", they say, "and we never will. It's our sincere vow to help you find the undergarments you need to look and feel your best."

More About Chantelle Paris:
Chantelle Paris has been designing couture lingerie since 1876. Today, Chantelle draws inspiration from this heritage and confirms their desire to create undergarments that are a perfect fit, made with the purest fabrics and the most delicate lace. All of these little secrets of the Chantelle creators, with their invaluable skills, imperceptibly transform women and give them that elegance, that little "je ne sais quoi" which embodies a unique Parisian style.

Please contact Moira Nelson for interviews, press inquiries, and more information.

###

Olsen Canada Announces their Spring/Summer 2012 Collection

Olsen operates in over 50 countries worldwide, offering high quality, casual ladies' clothing

Fashion-conscious women can go through the online catalogue featuring all of this season's highlights such as ladies' cardigans in the hottest shades of the season.

This catalogue isn't your typical run-of-the-mill store booklet. This catalogues features fabulous women of all ages at the height of their careers sporting Olsen's ready-to-wear collection. Olsen took the time to know these confident women who are paving the way for many more. These inspiring women are more than just models, they are Olsen Ambassadors.

Models include creative freelancers, creative directors, office managers, actresses, photographers, and more. Popular German actress Anja King posed for the Olsen team, and also sat down for an interview with the team. In this interview, King gave her two cents on people's perception of themselves. "I think it's a lie when people say they feel self-confident and sexy at all times," said King. The Olsen website features a full video of this interview, as well as video interviews of other models.

The women's coats Wolff family, the backbone of Olsen Fashions, has been in the global trade business for over 100 years. As of 1959, this family's new passion steered them to the fashion industry, and the Wolff family have been leaders in this sector ever since. Olsen retailers are now available in dozens of locations across North America, carrying trends for women who love life.

To learn more about Olsen Fashions, please visit http://www.olsenfashion.com. This website features a digital copy of the Spring/Summer 2012 catalogue, full interviews, and online shopping. Interested in supporting the Olsen community? Like Olsen on Facebook at facebook.com/olsenfashion.

###

Sunday, December 2, 2012

Win A Luxury Holiday To South Africa

As warm weather engulfs the British Isles, thoughts of winter coats and hot chocolates are banished from mind, and replaced with thoughts of summer sun, Pi?a coladas and beach holidays.

This week has not only seen the start of British Summer Time (BST), but also some of the hottest weather ever recorded in some parts of the UK. The British public absolutely revelled in it, with thousands flocking to sea-side destinations Bournemouth Beach and Swansea Bay to name just a few. This unprecedented early warm spell has got everyone thinking about where to go away this summer, and in conjunction with the upcoming launch of the new Summer range, the friendly team down at Crew Clothing are offering the opportunity to win a one-week, luxury holiday for two to South Africa. This 5 night bed and breakfast trip will involve being whisked away courtesy of South African Airways, and submerged deep into the luxury of a deluxe suite at the 'Cape Royale- Luxury Hotel and Spa', Cape Town.

Once there, the options are plentiful. Choose to sit back and relax in the 5* resort's private facilities, explore South Africa's second largest city, take the scenic cable car to the world renowned Table Mountain, or just simply watch South Africa pass by from the V&A Waterfront.

In order to enter this incredible competition, just pop into the nearest Crew Clothing store, and fill out an entry card. While there, why not have a browse through the new summer apparel featuring bold and bright turquoise, pinks and yellows, as well as floral prints for the girls, and rich aqua blue, yellow, strawberry and lime for the boys.

The competition runs from the 1st April 2012, and last entries must be made by midnight on the 8th May 2012.
For more information pop in-store and the Crew Staff will be happy to help out, or look up Crew on Facebook or Twitter:
https://www.facebook.com/crewclothingco
https://twitter.com/#!/Crew_Clothing

Address
Crew Clothing Co.
20 Lydden Road
London
SW18 4LR
Press Contact
Georgie on 020 8875 7202 or email press(at)crewclothing(dot)co(dot)uk

About Crew Clothing Co.
Crew Clothing started out in Salcombe in 1993, when founder Alastair Parker-Swift was running a thriving windsurfing business during the summer months. Seeing an opportunity to help fund his lifestyle Alastair sourced some navy and white rug women's jackets by shirts, applied an original 93 patch to create our heritage shirt. After only 10 days trading and instant success Alastair made the decision to find premises in Cowes for the start of Cowes Week. From this, the Crew Clothing brand was born.
Crew Clothing designs premium casual wear for men, women and children - truly passionate about clothing made from quality fabrics, great attention to detail and design that offers an effortlessly relaxed style. The pride in its coastal roots is clearly reflected today in Crew's product, stores and branding.

Brits Refuse to Wear Sun Protection at Home - Latest Research by leading self-tan brand St. Tropez Reveals

Yes, we may not have weather like Cyprus or the Maldives but that doesn't mean skin doesn't need protection.

Research conducted by leading self-tan brand St. Tropez into the dangers of sunbathing, has unearthed that over a third of the British public don't feel the need to protect their skin from the dangers of UV rays whilst on home soil.

The research, commissioned to mark Sun Awareness Week, which starts today, showed that Brits were unable to tell sun-fact from sun-fiction with women's jackets one in ten believing that the sun in the UK isn't as strong as it is in more tropical climes and 20 per cent of the public thinking you can't catch the sun through glass. Even more worrying, a further fifth of the population think one need to burn in order to get a tan.

In raising awareness of safe tanning, model and TV presenter Abbey Clancy says: "Being a mum, I'm keen to pass on beauty advice to the next generation so if at a festival, on lunch or in the park this summer, enjoy the sun safely by protecting your skin whatever the weather."

Findings further revealed that one in three Brits spend at least 30 minutes of their lunch-break basking in the sun when the weather's hot. Of those who enjoy some lunchtime sun, 50% said they didn't apply SPF, raising concerns around daily sun safety as one head towards summer.

Fashion's golden boy, Henry Holland says: "In the sun I always wear factor 50 on my face so I can enjoy the sun safely. Even in the winter, I use a nourishing moisturiser that contains SPF to keep my skin as damage-free as possible."

The worst offenders were shown to be those aged 18-24. Over half of this age group admitted they spent sunny lunch breaks in the sun, but just 15 per cent said they applied SPF to protect their skin when doing so. The study also revealed that men are more in need of education when it comes to sun protection than women, with over 34 per cent saying they wouldn't wear SPF to protect their skin when sunbathing in the UK. Whilst a huge 86 per cent of men and women stated they felt healthier and happier with a tan.

Dawn Porter, reporter and TV presenter adds: "I really limit the amount of time I lie in the sun. It's nice to soak up some vitamin D, but I don't do it to get a tan. Why damage your skin when you can get a spray tan that looks just as good, and does you no harm at all?"

Mum and TV personality Donna Air adds: "As a woman who has used self tan on and off for many years, I appreciate the importance of sensible tanning therefore I'll always use a high-factor SPF when in the sun. With so many great self tanners on the market, I happily wear a high SPF knowing that I'll still achieve a natural golden glow."

It's not just sunbathing at home where Brits need to be more sun-aware as over a fifth of the British public state they feel under pressure to return from holiday with a golden glow, despite admitting they find sunbathing dull. The region under most pressure appears to be Northern Ireland; with nearly 40 per cent of those surveyed stating a need to return from holiday with a golden glow.

Michelle Feeney, CEO of PZ Cussons Beauty comments: "As a responsible self tan brand, St.Tropez encourages people to protect their skin, promoting safe tanning. These statistics point towards the need for greater education in the UK to boost awareness of the risks of UV rays and change ingrained attitudes towards skin protection."

Nationwide clinic group sk:n is also backing Sun Awareness Week by helping to put sun risk in the spotlight by educating the UK population around the risks of using sun beds and prolonged exposure to the sun.

Nursing Director Ruth Breeden of sk:n says: "The risks of skin damage from UVA and UVB exposure are high. We see damage ranging from wrinkles, sagging and pigmentation spots through to the worrying early signs of skin cancer. At sk:n we offer a host of treatments but prevention is really the very best way of staying safe and beautiful in the sun. Saying 'no' to sunbeds, avoiding the summer sun between 11am and 3pm, covering up with light clothes and sunhats and applying a good SPF product that is appropriate to your skin tone will all help and Sun Awareness Week is really doing its bit to educate everyone with well researched and powerful independent research and information."

Saturday, December 1, 2012

Disabled Veterans National Foundation Alerts Employers about New Veteran Hiring Guidelines and Offers Resources to Help

With the troop draw down in the Middle East, employers have a new labor pool of returning veterans. Many are coming home with physical injuries or "invisible" psychological disabilities, and employers need to remember these veterans are protected against job discrimination by the Americans With Disabilities Act (ADA). Common injuries employers can expect in returning soldiers include missing limbs, burns, spinal cord injuries, post-traumatic stress disorder (PTSD), hearing loss, and traumatic brain injuries. Veteran support organizations like the DVNF have put resources in place to help employers successfully hire and retain disabled veterans.

"There are many resources available to employers to hire, train and support veteran employees with disabilities so that both the employer women's jackets and veteran can be successful," said Raegan Rivers, Chief Administrative Officer of DVNF. "Employers need our help understanding what they are required by law to do, but also how they can help their veteran employees be successful through providing them the proper workspace and environment to increase their productivity."

The Equal Employment Opportunity Commission (EEOC) has two publications to help veterans and employers: Understanding Your Employment Rights Under the Americans with Disabilities Act (ADA): A Guide for Veterans (Veterans' Guide) and Veterans and the Americans with Disabilities Act (ADA): A Guide for Employers (Employers' Guide).

Both publications are set up in a question and answer format and address ADA coverage and provide specific guidance on requesting and providing reasonable accommodation. The DVNF also has employment resources available on its website.

About Disabled Veterans National Foundation: The Disabled Veterans National Foundation exists to change the lives of men and women who came home wounded or sick after defending our safety and our freedom. A nonprofit 501c3, DVNF was founded in the fall of 2007 by six women veterans to expand their scope of work within the veteran's community. The DVNF has provided $16.1 million in cash and requested items such as clothing, food, health & hygiene products to tens of thousands of under-served & disabled veterans nationwide. For more information, visit http://www.dvnf.org